SceniCorp is proud to be part of the amazing
AOL Block Party produced by Barkley-Kalpak Agency.
AOL has forever changed the definition of the block party. They shut down four blocks in Manhattan to create a 21st Century combination street fair and huge block party. The cobblestone streets of South Street Seaport were lined with interactive pop-ups packed with photobooths, giveaways, virtual reality experiences, DJ lessons and drone racing.
SceniCorp was there to help bring their vision to reality building DJ booths, the drone racing course, graphics towers, portals, light boxes and booth backdrops. AOL amazingly converted storefronts on both sides of several city blocks into technology or content exhibits. From light boxes to 60ft long banners, SceniCorp helped create a cohesive atmosphere that helped disrupt a city life.
Entrance Panels, Stage, Headers built by SceniCorp
For a while, it looked like the AOL Block Party would be at the mercy of Mother Nature, fortunately, the rain held off.
A big concert stage was set up at one end of Fulton St., with a basketball contest at the other end.
Drone course, Dj Booths, Monitor Surrounds built by SceniCorp
You could fly drones at the TechCrunch booth, throw around a football, or get tips on sleep from Arianna Huffington.
AOL unleashed a night of live appearances and surprise performances by the hottest names in music and sports.
Step and Repeat Photo backdrop built by SceniCorp
Years and Years, Demi Lovato, Snoop Dogg and Wiz Khalifa put on a fun performance on the big Fulton Street stage that wowed the crowd. As for the crowd size, some reports estimate between 5,000 and 7,000 people showed up. The event was hugely ambitious and beautifully executed by the Barklay-Kalpak agency.